4 steps to design a profitable and memorable client experience

by Sara Gilbert with 0 Comments in May 12, 2017

Client experience is such an intangible thing for your business. We all know it’s important, yet it can be difficult to make the direct correlation between the strategy and your bottom line. The reality is that in today’s marketplace, many non-tangible elements contribute to your business success: client experience, communication (newsletter, blog and social media), website and web presence, and so on. Business development doesn’t work in silos: I make “X” number of cold calls, I meet “Y” number of prospects, and get “Z” number of clients. Nowadays, your business growth initiatives must be integrated where each strategy contributes to...

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