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Ditch the business plan, do this instead

Ditch the business plan, do this instead

December is Write a business plan month, the time of the year where entrepreneurs recap the year that just ended and start planning their goals and objectives for the upcoming year. In theory, it's all nice, but in reality, that's not what's going to move the needle...

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3 mistakes you’re making in your marketing

3 mistakes you’re making in your marketing

We all know that sales keep you in business, but marketing is what keeps you in sales in the first place. Rarely do I hear an entrepreneur tell me, “Oh, I love working on my marketing stuff!”, yet having good marketing can be the difference between getting a client or...

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The key to a successful prospecting strategy

The key to a successful prospecting strategy

Attracting new clients is the main goal for any entrepreneur, and with good reason. If you want to stay in business for the long term, you need to go and get new clients, no matter what type of business you are in or the level of your current business. The key to a...

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